IN a county where equestrianism is almost a religion, it’s no surprise that many of our success stories are related to the noble steed, from jockeys and tourist attractions to businesses and entrepreneurs. ‘The Thoroughbred County’ is a nickname well-earned.
One of those success stories is Equilume, a biotech firm that produces lighting solutions for the equine industry around the globe. Headquartered in Kildare, Equilume was established in 2012 by Dr Barbara Murphy, in collaboration with optoelectronics engineer Professor John Sheridan, as a spin-out from University College Dublin’s (UCD) School of Agriculture and Food Science.
The Enterprise Ireland high-potential start-up company, which describes itself as a world leader in researching and developing light therapy solutions to help the global horse industry maximise reproductive efficiency and performance, recently announced the expansion of its sales team in the USA to meet “significant” new sales opportunities.
Michael Lindsey in Texas has filled the newly-created position of national account manager for North America, a keen horseman whose background includes 20 years of experience in the animal health industry. Northern Irish man Michael Hardy, a graduate of the Godolphin Flying Start management and leadership training programme who is now based in Kentucky, will operate as territory manager for the Eastern USA.
“As a global leader in light therapy solutions for the equine industry, these appointments strengthen and extend our ability to reach broader markets,” said the company’s chairperson Norbert McDermott. “Having recently spent some time with the team in the USA, I am excited about the new opportunities for Equilume provided by the added knowledge, experience and diverse equine backgrounds of Michael Lindsey and Michael Hardy.”
The company intends to expand that team in the coming months as demand grows for its light mask and stable light products. The former is an individual headpiece for horses which shines low intensity blue light into one eye to ensure early reproductive success, while the stable light was designed to counteract problems arising from horses spending a large proportion of the day indoors, not being exposed to optimum daylight and often disrupted by light at night.